Complaint Rate Tracking

Each campaign now comes with a Complaint Rate number in Segmail: A high Complaint rate would jeopardise your sender reputation, as your domain will get blacklisted by some email servers, and your emails won’t get through to your subscribers/customers. If you have a high complaint rate, we will work with you to help you get… Continue reading Complaint Rate Tracking

Why we’ve made the Footer element mandatory

If you have been sending emails with us recently, you will notice that if you don’t add a Footer element, you will get a warning popup: We added this for 2 reasons: While this might cause some inconvenience, it helps you to avoid a high complaint rate because you give your subscribers an option, although… Continue reading Why we’ve made the Footer element mandatory