From 11th Dec 2022 onwards, when you have a subscriber who has Bounced or made a Complaint against your email, we will retain this subscriber’s email and this means a couple of things for you: Why do we do this? The whole deal with becoming the cheaper alternative means you eventually get abused by ill-intentioned… Continue reading Why we retain Bounces & Complaints
Tag: principles
How being a cheaper alternative opens yourself to abuses – and how we improved our platform to protect ourselves
Being a cheaper alternative in a competitive space means you inevitably become a target of abuse for those who are using you because they have been rejected by the more reputable providers. Nevertheless, it does not mean that we have to be the “bottom-feeders”. We provide a decent and reliable platform for people and businesses… Continue reading How being a cheaper alternative opens yourself to abuses – and how we improved our platform to protect ourselves
What does email marketing mean to the brick-and-mortar business?
If you run a brick-and-mortar business, what does email marketing mean to you? Do you even google “how to increase your conversion rates” or “email marketing automation”? Or “101 steps to effective copywriting”? What about GDPR? Chances are you would be too busy running your daily operations to be learning how to be an effective… Continue reading What does email marketing mean to the brick-and-mortar business?