From 11th Dec 2022 onwards, when you have a subscriber who has Bounced or made a Complaint against your email, we will retain this subscriber’s email and this means a couple of things for you: Why do we do this? The whole deal with becoming the cheaper alternative means you eventually get abused by ill-intentioned… Continue reading Why we retain Bounces & Complaints
How being a cheaper alternative opens yourself to abuses – and how we improved our platform to protect ourselves
Being a cheaper alternative in a competitive space means you inevitably become a target of abuse for those who are using you because they have been rejected by the more reputable providers. Nevertheless, it does not mean that we have to be the “bottom-feeders”. We provide a decent and reliable platform for people and businesses… Continue reading How being a cheaper alternative opens yourself to abuses – and how we improved our platform to protect ourselves
What does email marketing mean to the brick-and-mortar business?
If you run a brick-and-mortar business, what does email marketing mean to you? Do you even google “how to increase your conversion rates” or “email marketing automation”? Or “101 steps to effective copywriting”? What about GDPR? Chances are you would be too busy running your daily operations to be learning how to be an effective… Continue reading What does email marketing mean to the brick-and-mortar business?
Complaint Rate Tracking
Each campaign now comes with a Complaint Rate number in Segmail: A high Complaint rate would jeopardise your sender reputation, as your domain will get blacklisted by some email servers, and your emails won’t get through to your subscribers/customers. If you have a high complaint rate, we will work with you to help you get… Continue reading Complaint Rate Tracking
Why we’ve made the Footer element mandatory
If you have been sending emails with us recently, you will notice that if you don’t add a Footer element, you will get a warning popup: We added this for 2 reasons: While this might cause some inconvenience, it helps you to avoid a high complaint rate because you give your subscribers an option, although… Continue reading Why we’ve made the Footer element mandatory
We integrate with Zapier now!
Zapier – the “glue” of the Internet, is a no-code automation tool that allows you to connect thousands of apps with one another for all sorts of business workflows. For example, you can receive emails in your Gmail inbox and create a ticket in Trello, or fill in a Google Sheet and create a Contact… Continue reading We integrate with Zapier now!
Sending Transactional Emails with Segmail
Transactional emails are emails you send to your customers when you need to notify them of certain actions they have taken or they have to take. For example, if you sell physical goods online, you would need to send your customers a receipt or invoice whenever they buy something. If you run a consulting business where your customers can make an appointment with you, you would send them a confirmation email after they’ve made one.
We track open rates now!
You can now see open rates on your campaigns. When you start your campaign, you will see the number of opened emails and the percentage as part of the stats in the campaign overview page: There are some limitations though:
How to get your first signup with Segmail
This takes about 5-7 minutes.
In this article, we will show you 4 simple steps to get to your first signup:
Verifying your sending email address.
Creating a list.
Writing your Confirmation and Welcome email templates.
Copy and paste the signup code on your website.
Alternatively, you can use
What we don’t do
It’s a very competitive space with tonnes of email marketing tool providers out there, so instead of making you going through a whole list of features you are not interested in, it makes more sense to list out things we don’t do so that you can quickly see if we don’t fit your needs. Charge… Continue reading What we don’t do